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Baby Sleep System | News Releases
Sounds in Silence, Inc. Partners with Kiddopotamus
SwaddleMe™ Adjustable Infant Wrap to Complement BabySleep System CD
CARLSBAD , Calif. ( August 1, 2004 ) - Countless sleep experts proclaim the benefits of the age-old technique known as swaddling. As many traditional cultures have known for centuries, wrapping a baby snugly offers a sense of security . SwaddleMe wraps help remind babies of the womb , thus calming and comforting fussy and colicky newborns and infants. The product is now available from Sounds In Silence as part of a "Deluxe Package" that includes the BabySleep System™ CD and tasteful gift wrapping.
The BabySleep System is a one-hour recording of ambient music and intrauterine sounds that helps babies fall asleep and sleep through the night. The product is sold as a CD or mp3 downloadable file online at www.babysleepsystem.com for $24.95. The Deluxe Package will sell for $33.85 beginning around October 8, 2004.
Studies have shown that swaddling a baby can result in better sleep for a longer period of time by keeping an infant's startle reflex from jerking herself awake. Studies have also shown that proper use of a swaddling blanket helps reduce the risk of SIDS (Sudden Infant Death Syndrome). This is because swaddling allows a parent to put a baby to sleep on her back comfortably without a struggle or discomfort. Sleeping on her back instead of her stomach is an important part of what doctors recommend to reduce the risk of SIDS.
About Sounds in Silence
Founded in 2001 by professional musicians and world-class audio engineers, Sounds in Silence, Inc. (www.soundsinsilence.com) consists of a team of pediatricians, researchers and specialists focused on providing comfort, relaxation and healthier sleep patterns for newborns and infants. The BabySleep System CD, Sounds in Silence's flagship product, is built around technology called The Womb Effect - an audio simulation of the womb sound environment, combined with a proprietary music track. The company is based in Carlsbad, Calif.
Contact:
Steven Orkin
Orkin Marketing Consultants, LLC
440.498.3395 or 440.487.6536 (mobile)
steve@orkinmarketing.com
www.orkinmarketing.com
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